Practical guide

How to build service packages

A package simplifies choice and improves predictability, but it needs a clear outcome, limits and terms. It should not be a random list with a large discount.

1. Collect assumptions

Create three meaningful levels that differ by scope, speed, support or number of variants. Price each level independently.

2. Check price and risk

The middle option may be the default, but avoid artificial price inflation in the other options.

3. Document working rules

Translate the calculated result into a simple proposal: what the client receives, by when, how many changes are included and what happens when scope changes. The price then relates to a defined commitment.

Calculate cost and the floor first, then choose a price that fits scope and outcome value.

Service package calculator Read the methodology

Helpful questions

What most often breaks an estimate?

Missing communication time, unlimited revisions, an unclear outcome and assuming every working hour is billable.

Should clients see every calculation?

No. The calculation is for profitability control. The client needs clear scope, price, timing and change rules.